Dr. Forrest "Phog" Allen succeeded basketball's inventer, Dr. James Naismith, as KU's second coach in 1907. Allen, whose final season was 1955-56, coached his teams to 746 victories and 31 championships in 39 seasons.

Phog more than anyone else got basketball included in the Olympic Games in 1936 in Berlin. But war in Europe knocked out the 1940 and 1944 Olympics and the sport wasn't again played at that level until 1948.

Legend has it that the great coach's spirit haunts KU's opponents in his namesake, Allen Fieldhouse.  Thus, "Pay Heed, All Who Enter: Beware of the Phog!"

Allen coached KU basketball for 39 seasons and holds the KU record for coaching victories. His 1924 book, "My Basket-Ball Bible," helped set a course for college basketball.  Max Falkenstien, a Jayhawk broadcaster for half a century, said Allen's book put down in chapter and verse THE way for a team to overcome rivals.  "Phog was a perfectionist," he said.

"Loosed souls - afire, forgetting all but the sting of probable defeat," Allen wrote. "It is men like these - inspired men, if you please - that lead athletic squads to victory, just as truly as it was an inspired Joan d'Arc that led the people on the fields of France."  Ray Evans, who played for Allen in 1942-43 and 1946-47, said that it was this kind of talk that inspired teams to greatness.  "He could get you fired up to the point you wanted to knock the door down," Evans said.

Much of Allen's advice, nearly 75 years old, rings true today.  "Some ideas were a bit eccentric, but a lot of them were well founded," said Lawrence attorney Mick Allen, Phog's grandson.  The coach urged basketball teams to play as a unit, to look no further than the next game, to remain vigilant even when situations appeared grim.

Coach Allen was ahead of his time in terms of marketing basketball shoes. He pushed the Phog Allen Basketball Shoe well before collegiate coaches jumped on the bandwagon.  That's not to say the Allen shoe was worth lacing up.  "You should have seen the thing," Mick Allen said. "Each shoe weighed about 40 pounds. They're laughable!"

Coach Allen also suggested the soles of basketball shoes be washed with gasoline just before each game to open pores in the rubber. The idea, he wrote, was to give players the "proper foot purchase."  At the same time, he advocated staging three-minute boxing or wrestling bouts to entertain crowds at halftime.  "Next to basketball, he probably enjoyed prizefighting the most," Mick Allen said.  He said Coach Allen boxed as a teen-ager under an assumed name to keep knowledge of his bouts secret.

Elsewhere in his Bible, the coach recommended fieldhouse heating systems be turned off and all windows opened two hours prior to tipoff.   "I can relate to that," Mick Allen said. "When I was 12, I traveled with him on a speaking tour to Denver. We stayed in a hotel with a double bed and I slept with my granddad. I remember a cool breeze hitting my head. The windows were wide open. He was a fresh air fanatic."

The coach's reach extended to the dinner table. He insisted players eat three oranges a day, chew each bite 50 times and regularly consume yeast.  "He made them eat yeast cakes," Falkenstien said. "They're awful."  For a game in 1923, Coach Allen demonstrated his reverence for George Washington's birthday by dressing five players in blue uniforms, five players in red uniforms and five players in white uniforms. He substituted in units of five.  "Even if they got beat, they were patriotic," Mick Allen said.

While it's easy to chuckle at some of Coach Allen's inclinations, his grandson believes the man's contributions to basketball have stood the test of time. He should be remembered for focusing on the big picture.  He wrote: "The game and the sport that it brings is the thing worth while and not the winning - especially at the sacrifice of one's sportsmanship."